ROBINS TO PROMOTE ETHNIC DESIGNS FROM LAM DONG PROVINCE

Robins Department Store commenced a new CSR program called “Designs from the Village”, which will see one of Vietnam’s most prominent fashion designers - Adrian Anh Tuan - visits remote ethnic villages in Lam Dong province to draw inspiration for a new collection to be sold exclusively at Robins. All proceeds from the sale of these items will be returned to the villagers themselves.
Vietnam’s ethnic minorities’ hand-made fabrics are unique and beautiful. Through this charity collection, Robins aims to promote the heritage of those remote communities to wider audiences in the cities and generate valuable support for the villagers.